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Senior Product Manager - Women's Health (Interventional Urology)

Location: 

Minneapolis, US

Job Family:  Marketing
Country/Region:  United States
Senior Product Manager - Women's Health (Interventional Urology) 

 

Job Function Summary

 This The Women's Health (WH) Marketing team is looking for a Senior Product Manager to own, lead and drive the highly visible and successful Pelvic Organ Prolapse (POP) & Allografts portfolio for WH. This role will drive the global strategic planning for the POP market with direct ownership of tactical execution of the marketing activities for the North America market. This role will manage all marketing aspects including messaging, clinical marketing, and competitive blunting.  Additionally, this person will be able to partner collaboratively with cross-functional teams in Sales, Sales Training, Sales Operations, Clinical, Regulatory and Engineering, and also work closely with implanting physicians and KOLs to maximize marketing campaigns and reach more patients. 

 

Major Areas of Accountability

  • Manages all marketing and business aspects of defined products including, but not limited to:  forecasting, budgeting, marketing plans, sales and customer training, product improvements, marketing literature, medical conventions/shows, and ongoing promotion campaigns
  • Conducts market analysis, and provides analysis and recommendations to management
  • Provides marketing insight and direction to potential new product areas
  • Provide planning and project management support for product launches
  • Manage the document control process for downstream marketing materials
  • Interprets and translates scientific clinical data into commercial implications
  • Develop marketing plans and activities for responsible product lines
  • Support surgeon workshops, forums, and training events
  • Work with sales training to build modules and execute trainings for sales representatives; Deliver technical presentations to various stakeholders, including sales force, surgeons, and internal management
  • Create and implement marketing tools and programs and collaborate with other business units within to refine and continuously improve collaterals and other documentation
  • Demonstrate strong interpersonal skills related to interfacing and establishing relationships with customers and key influencers to ensure that marketing decisions are customer-driven
  • Acts as product line and therapy subject-matter expert
  • Leverage field experience to provide feedback for continuous system improvement
  • Conform with Coloplast Code of Conduct and all local Compliance Standards
  • Conform with Coloplast Q/EHS Policy
  • Other duties as assigned

 

Basic Qualifications

  • BA/BS required with business or marketing emphasis, MBA preferred
  • 7+ years relevant experience related to medical device/ product field
  • Strong marketing background
  • Sales experience in medical device/urology/ single-use devices helpful
  • Excellent presentation skills and professional image essential, with strong verbal and written skills

 

Ability to travel up to 30%

 

 

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 12,000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

 

Visit us on Coloplast.com.

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Coloplast is committed to a policy of Equal Employment Opportunity (EEO) which means we employ and promote individuals based on their merits, regardless of race, color, religion, sex, national origin, age, disability, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, status with regards to public assistance or any other protected classification.

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Nearest Major Market: Minneapolis

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