Product Manager

Location: 

Beijing, CN

Job Family:  Marketing
Country/Region:  China

工作摘要/目的Job Summary / Purpose

  • Develop and implement IC product strategy, tactics/ activities, which is aligned with and sets direction for the sales strategy, for IC in order to meet established sales and market share targets.

 

主要职责/责任Essential Duties / Responsibilities

  • Develop the product promotion strategies and tactics/activities for IC business, and closely cooperate with sales team to ensure the sales targets to be reached annually.
  • To be responsible for optimizing product portfolio according to HQ and local marketing strategies
  • Monitor, analyse, and evaluate market trends, consumer behaviour, and competitor activity to identify market opportunities for the product.
  • Design and update promotion tools such as promotional items and brochures for marketing and campaigns or overseeing such activity.
  • Plan and implement marketing activities as well as case studies according to yearly plan.
  • To be the major responsible for establishing and maintaining KOL network of IC nationwide.
  • Provide marketing training material to training department for employee training and execute employee training according to agreement with training departments.

 

任职资格Job Qualifications

  • Medical university background, major in pharmaceutical related and the Master degree is a plus.
  • More than 2 years’ working experience of PM position in MNC pharmaceutical or medical device companies
  • Familiar with rehabilitation & Urology and related fields is plus.

岗位胜任力Competencies

  • Fluent in English writing, reading and speaking
  • Highly self-motivated
  • Strong sense of responsibility, self-learning capacity, problem solving ability, compression capability and executive ability.

技能Skills

  • Good presentation skills (Including being well versed in MS Office applications)
  • Good analytical skills
  • Good interpersonal skill

 

 

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

 

Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfill their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.

 

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