Regional Marketing Manager

岗位目标Job Purpose

Implement national marketing plan though execution of national activities and development of regional marketing plan, which defines also the specific needs of the region. Be a strong support for the RSM in delivering and executing on results and plans. Own and drive the internal and external product training requirement in the region as well as maintaining key KOL relationships.

岗位职责Major Roles & Responsibilities

1. Act as a link between marketing and sales and support the execution of the national marketing plan with the region.

a. Give input to design of marketing strategy, promotion plan and activities and provide ongoing feedback

b. Support execution of marketing activities and events together with national or regional resources

c. Participate in national marketing meetings/trainings for regional sharing afterwards

d. Support in cases collection and medical project execution in the region.

2. Provide feedback on regional market, customer & competitor situation

3. Understand the regional market, customer and competitor situation to design and organize regional marketing and promotion activities supplementing the national plan.

a. Support the design of regional business & marketing plans to link national strategies with regional execution

b. Participate in regional activities, events and campaigns where needed

c. Participate in regional management meetings responsible for review of regional marketing plans

d. Co-visit with DSM when needed and provides professional advice on wound care and treatment

4. Support the RSM in building and maintaining relationships with key regional KOLs

任职资格Job Qualifications

1. (经理级)至少两年以上销售管理或医学市场相关经验；

At least 2 years of working experience within marketing, medical marketing or sales management

2. Good business acumen and understand of sales and marketing execution at a regional level

3. Bachelor degree within Clinical medicine, nursing or Marketing is preferred.

岗位胜任力Competencies

1. 良好的组织协调能力；

Good organization and coordination ability.

2.良好的大客户管理能力；

Good key account management skills.

3. 良好的沟通表达能力；

Good communication & presentation skills

4. 良好的项目管理能力

Good project management skills

5. 可适应高频率出差

Adapt to frequent travelling

技能Skills

1. 能够独立工作，同时具有团队合作精神； Work independently and have team spirit.

2. 良好的信息收集和问题分析能力 Good at information collection and analysis

3. 熟练使用办公软件，尤其是Excel和PPT ； Proficient in operating MS office, especially be good at Excel and PPT.

4. Good written English skills.

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.

Visit us on Coloplast.com.

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