Senior Digital Media Specialist

 

Do you want to work for a truly global and diverse company that makes a difference? If yes, we are glad you stopped by.

We’re here to make life easier for people with intimate healthcare needs.

Founded in Denmark in 1957, Coloplast is a global company with about 16,500 employees in 41 countries. We develop products and services for people with deeply personal and private medical conditions. We focus on a range of intimate healthcare needs: Ostomy Care, Continence Care, Interventional Urology, Advanced Wound Care and Voice & Respiratory Care. Our products now help over 2 million people around the world. 

At Coloplast, we put our customers at the centre of all that we do, and in our newly established Customer Experience department, we are on a mission to redefine what great customer experience looks like in healthcare.

Grab this opportunity, come and join Coloplast in-house media excellence Team

Our direct team, Digital Marketing & Demand Generation (part of CX), focuses on generating user demand and managing website experience with a goal of generating online sales and sample requests, growing both Consumers and Healthcare Professionals database.

You now have the chance to become part of shaping our digital media strategy as, following internal promotion, we are currently looking for a Senior Digital Media Specialist. This role blends in-depth media management knowledge across all ad platforms with responsibility for overseeing and expanding the Social Media ones.

Your new team consists of 20+ dedicated colleagues located in Denmark and in Poland with activities spanning more than 20 markets.

You will be working across multiple departments, both at HQ and internationally.

Responsibilities

Managing the day-to-day operations in the ad accounts, which includes:

• executing cross-channel media plans and optimizing budgets for measurable success,
• regularly generating actionable insights from available data, providing post-buy reporting,
• providing clear daily communication and frontline support to markets,
• keeping up-to-date with digital marketing trends and technologies,
• being a team player who prioritize knowledge and best practise sharing, as well as is able to mentor less senior colleagues.

Acting as a global channel (Meta) lead, which includes:

• managing and developing channel for Consumer and HCP activations, covering both Always-On and seasonal campaigns, ensuring alignment with the global program,
• monitoring, analysing, and refining performance metrics to maximise channel impact across all supported markets,
• driving test-and-learn initiatives to foster continuous improvement,
• growing the channel by testing new placements,
• leading and mentoring Organization towards channel excellence.

Qualifications & skills

Strong stakeholder management and communication are essential as you'll coordinate across departments to drive change. You'll also simplify technical concepts for non-experts.

Must-have:

• University degree in Marketing, Digital Media, Data Analytics, or related field,
• 5+ years’ experience in digital media, including hands-on work and strategy development,
• Strong understanding of IT, MS Office, and high-performance operations,
• Ability to interpret metrics, deliver actionable insights, and drive transformation.
• Team-oriented, results-driven, and fluent in English.

Nice-to-have:

• Experience in regulated industries and/or international environments,
• Familiarity with digital media modeling and/or matrix organizations.

We offer

• Employment contract with 3-month-long probationary period
• Remote, hybrid or onsite work from our office in Szczecin
• Flexible working hours, Mon-Fri 
• International work environment with Scandinavian culture
• Opportunity to use and develop foreign languages in daily work 
• Fantastic work atmosphere full of respect and partnership 
• Internal trainings
• Great company events
• Sports card
• Private medical care
• Restaurant card
• Holiday bonus and occasional cards

That's not all! We have even more for you, if working onsite:

• Modern workplace
• No dress code zone
• Delicious coffee and fresh fruits 
• Transportation co-funding

Recruitment details

Please apply online with your CV in English.

We will review all applications continuously and invite selected candidates further to the recruitment process. We will close the offer down once we find the best match to the role.

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Please apply by sending your application in English.

If you are curious like we are, and want to know more about our company go to http://www.cpbc.pl  
 
Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16.000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

Coloplast is committed to being an inclusive organization, where people bring their differences to work each day, fulfil their potential and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief or physical ability.

Visit us on Coloplast.com.
Watch the film. Follow us on LinkedIn.

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