Reimbursement & Market Access Manager

The Reimbursement & Market Access Manager is responsible for designing and advancing innovative strategies to enhance patient-focused reimbursement and benefit support programs. The individual will bridge strategy, operations, and analytics—identifying opportunities to improve access, affordability, and patient experience. The role also provides coding and reimbursement guidance for new program innovations and leverages data insights from patient assistance program dashboards to drive continuous improvement and impact.  They provide accurate and objective information to Health Care Professionals regarding Coloplast’s technologies, including identifying coverage, codes, and billing options that may apply to relevant Interventional Urology procedures. The ideal candidate is patient-focused, knowledgeable about medical device reimbursement, and committed to ethical, compliant engagement with healthcare professionals and stakeholders.

Major Areas of Accountability

Strategy & Innovation

• Lead the development and execution of innovative strategies to enhance patient access and affordability within reimbursement and benefit support programs
• Identify unmet patient, provider, and payer needs and translate them into scalable program enhancements
• Evaluate emerging trends in reimbursement, patient services, and digital health to inform program innovation
• Partner cross-functionally (e.g., Marketing, Health Economics, Legal, Compliance, IT) to design and implement new initiatives
• Build business cases and strategic roadmaps for innovation investments

Reimbursement & Coding Guidance

• Serve as a subject matter expert on reimbursement pathways, coding (e.g., HCPCS, CPT, ICD-10), and coverage considerations
• Provide guidance on coding and billing implications for new program innovations, tools, or service offerings
• Collaborate with internal and external stakeholders to ensure compliance with payer policies and regulatory requirements
• Develop educational materials and training for internal teams and partners on reimbursement best practices
• Monitor changes in coding and reimbursement landscapes and assess impact on patient support programs
• Provide accurate and objective information and materials to HCPs (including administrators, billing managers and other HCPs) regarding Coloplast products, including coverage, codes, and billing options that may apply to Medicare, Medicaid, and commercial payers

Data Analytics & Insights

• Analyze patient assistance program (PAP) and hub services dashboards to identify trends, gaps, and opportunities
• Translate data into actionable insights to improve program performance, patient uptake, and outcome
• Define and track key performance indicators (KPIs) related to access, affordability, and patient journey efficiency
• Partner with analytics teams to enhance dashboards, reporting capabilities, and predictive insights
• Conduct deep-dive analyses to support strategic decision-making and innovation prioritization

Program Optimization & Execution

• Recommend and implement enhancements to existing patient support programs based on data insights and stakeholder feedback
• Ensure alignment of innovations with compliance, legal, and regulatory requirements
• Support pilot programs and test-and-learn initiatives to advance new solutions
• Measure impact of implemented changes and continuously refine strategies
• Ensure compliance with corporate and regulatory requirements.

Stakeholder Engagement

• Act as a key liaison between internal teams (Health Economics, Marketing, Commercial) and external partners (vendors, hubs, advocacy groups)
• Communicate insights, recommendations, and progress to senior leadership
• Facilitate alignment across stakeholders to ensure successful execution of initiatives
• Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.
• Other duties as assigned.

Basic Qualifications

• Bachelor’s degree with focus in life science, health economics, healthcare administration, or related field
• 5+ years of medical device/technology industry, pharmaceuticals, managed care and/or health related industry
• Strong understanding and application of principles and concepts in market access, reimbursement and/or health economics
• Experience with patient support programs, hub services, or patient assistance programs strongly preferred
• Strong business acumen; experience working with various business partners (Sales, Marketing, Medical Science Liaisons, Clinical Program Managers)
• Travel required, primarily domestic

• Strong knowledge of U.S. reimbursement systems, payer dynamics, and coding frameworks (CPT, HCPCS, ICD-10)

• Experience analyzing healthcare data and dashboards to generate actionable insights
• Familiarity with patient journey mapping and access-related barriers
• Familiarity with coverage, coding, and payment constructs for medical devices and associated services across all healthcare settings

   

   

  
  At Coloplast, we believe in recognizing and rewarding the contributions of our employees. Our total rewards package is designed to support your well-being, foster your professional growth, and ensure a healthy work-life balance. Here is some of what you can expect: 

  • Health and Wellness: Comprehensive medical, dental, and vision insurance plans to keep you and your family healthy. Plus, access to company sponsored wellness programs and mental health resources, paid leave of absence for qualifying events and generous paid parental leave for both birthing and non-birthing parents. 
  • Financial Security: A competitive 401(k) plan with company match that vest immediately, financial planning services to help you secure your future, and corporate discount programs for goods and services.  
  • Work-Life Balance: Generous paid time off, flexible work hours, and flexible work arrangement options to help you balance your personal and professional life may be available. 
  • Professional Development: Opportunities for continuous learning and career advancement through training programs, mentorship, and tuition reimbursement. 
  • Recognition and Rewards: Recognition programs to celebrate achievements and contributions, including peer recognition, bonuses, awards, and special events. 
  • Community and Culture: A supportive work environment where everyone feels valued, and has a sense of belonging.  Participate in team-building activities, volunteer opportunities, and company-sponsored events. Sustainability strategy that outlines our ambitions for how to run our company in a more sustainable way 
  • Competitive Compensation: The compensation range for this position is $116,756 - $175,133. Actual compensation is influenced by a variety of factors including but not limited to skills, experience, qualifications, and geographic location. Hired candidates may be eligible to receive additional compensation in the form of bonuses and/or incentives. 

  Join us at Coloplast and be part of a team that values your hard work, supports your growth, and celebrates your success. Together, we can achieve great things! 

Pursuing an ambitious growth agenda, Coloplast develops and markets products and services that make life easier for people with intimate healthcare needs. Employing about 16,000 people and with products available in more than 143 countries, we are one of the world´s leading medical device companies. We are constantly growing our business and always looking for new ways to move forward – we explore, learn and look for new ways of doing things.

Visit us on Coloplast.com.

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Coloplast employees are required to conduct business to the highest ethical and professional standards; comply with applicable laws and regulations, the Advamed Code of Ethics on Interactions with Healthcare Professionals, and company policies.

Coloplast is committed to a policy of Equal Employment Opportunity (EEO) which means we employ and promote individuals based on their merits, regardless of race, color, religion, sex, national origin, age, disability, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status, status with regards to public assistance or any other protected classification.

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